🤖 How to choose which products to focus SEO efforts on

Most ecommerce stores have many products they could focus their SEO efforts on.

Typically the decision on choosing which to focus SEO efforts on might be something like this:

- Highest search volume, Lowest difficulty
- Within striking distance
- Most profitable
- Most stock, logistically easiest

All of those things should be taken into consideration, but most are missing a piece of the puzzle.

Are the keywords / products increasing or decreasing in demand?

Focusing on keywords or products that are dying off, is a huge waste of money.

While focusing on growing keywords gets you exponential results (growth from the search volume increasing + growth from your SEO efforts).

I just recorded a video going through the exact process of how we identify growing keywords, check it out here.

Interested in finding out what your growing keywords are?

→ Book a friendly 15-min chat here

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